Business networking is usually shortened to “networking”, which usually is confusing to many with computer networks, relating to net connections and accessibility to multiple computer systems. Business networking is different. It is an effective (proven through time by many businesses) low-cost marketing approach for developing or growing sales opportunities through contacts, referrals and introductions. These are usually done face-to-face, or through physical interactions through meetings, events, gatherings, and sometimes through phone calls, emails and now, through the increase of heavy users on social media and business networking platforms online.

Business networking is one marketing method wherein you make the saying “it’s not what you know, it’s who you know” work for you.

Here are tips you can use for to make your networking efforts work:

1. Be prepared.

Opportunities for networking may present themselves anytime, anywhere. It is important that you are always ready to meet new people. You have to know by heart what you can offer to these people. And not only that, you also have to know what information you actually need, so you don’t get lost in the middle of the conversations you’re going to have with the people you’re going to meet. You can start your preparation by keeping an open mind. Plan your networking events in advance; write down your schedules and whom you’re meeting. Be aggressive in knowing the next “it” events from the people you meet. Seek out like-minded individuals from the events you attend, as well as more experienced peers. Always have a business card on hand. Having a card available makes it so much easier for you to follow up with these people you meet, and for them to really remember who you are. Add keywords at the back of their name cards on topics you have discussed when you met personally for better recall in your next interaction.

2. Give.

All great relationships are built on give and take. To be able to play and work effectively at the same time, you must be willing to give. Humans are wired and driven by their desire to be reciprocal. As best-selling author and Professor Cialdini puts it, “reciprocity is one of the most powerful influence and communication techniques. The power of reciprocity, and our human desire to want to give back to others who have first given to us, is one of the most effective ways of building a supportive network.” Invest in giving and reap back its rewards in time.

3. Be in the right places.

Networking’s end goal of course, is closed sales. It is impossible to be able to do this by just depending on phone calls, and digital marketing efforts and staying in your office. It pays to actually get out in the open- to be where your customers are, or are likely to be. Determining which fields of businesses can best help you can be a great start, and then go where you see it is most likely to find the people you want to meet to reach your goal. Make sure you are subscribed to the e-newsletters of the biggest business associations in your industry or foreign chambers of commerce groups and take part in their regular activities. That is when and where you meet the right people for your business.

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The main speakers during the event included VIPs like Ms. Veronica Feng, Marketing Director for Asia Pacific at Air Liquide; Ms. 朱恬乐 Clover, Miss Earth China; and Mr. Michael Rosenthal, Miss Earth China National Director and President of US Green Solutions. (L-R: shown in below photo)

The event was attended by top lady executives in Shanghai like Jie Gao, Founder of Vivajie Creative; Emmy Teo, CEO of Fashory; Stephany Zoo, China Marketing Lead at SAP Anywhere; Stella, Owner/Partner at Salotto G Restaurant and CEO at L.I.T. Fashion Company; and Jina Shin, International Business Developer at Tolmao Group.

The event, that became a forum for top women executives to discuss present challenges faced and opportunities, was held at the luxurious business center of CEO SUITE located at the 28th floor of the Shanghai World Financial Center (SWFC), a premiere business landmark in Pudong, Shanghai. Towering to 101 storeys, SWFC was designed with a specific vision in mind – for it to be a city-within-a-city. The tower has spectacular observation decks, five-star hotel and spa, media center and shopping malls.

CEO SUITE has two other premium business centers in Shanghai that include the Bank of Shanghai in Pudong and Hong Kong New World Tower in Puxi, Shanghai; plus, one in Beijing at the iconic LG Twin Towers.

To know more about CEO SUITE’s prestigious business centers in Shanghai, China, please visit: https://www.ceosuite.com/serviced-offices/shanghai/.

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Leading premium serviced office provider in Asia, CEO SUITE, together with the Embassy of the Republic of Armenia in Beijing, is hosting their first art exhibit called, “Art Show of Armenia”, on October 20, 2016 at the luxurious CEO SUITE business centre located on the 10th level of the East Tower of the iconic LG Twin Towers on Jianguomenwai Avenue in Beijing, China. The event will be open from 12:00 noon until 6:00 in the evening that day and is open to the public – “admission is free”, just send your R.S.V.P. to [email protected].

This special art exhibit marks the celebration of the 25th anniversary of the independence of the Republic of Armenia. The famous works of renowned Armenian artist, Mr. Aleksandr Deroyanis, will be on display at the CEO SUITE LG Twin Towers Business Center – Boardroom.

Aleksandr Deroyanis is an Armenian professional artist, born in 1962 Armenia, Yerevan. He graduated from the Institute of Fine Arts, majoring in Fine Arts and Design. Mr. Deroyan is a member of the Designers’ Union of the Republic of Armenia. The Artist’s exhibitions have been housed in various Galleries and Institutions, as well as several academic Universities in Armenia, Syria, France, Cyprus, Austria, as well as in China.

The Artist has a long track record of creating original pieces of art work, through a combination of color, texture and symbolism by focusing on the sensual nature of Art. Primarily works in oil paint on canvas as well as in water colors. His landscapes, portraits and abstract pieces of work show us a new way of looking at the ordinary objects around us. Aleksandr‘s most recent works involve the creation of unique explorations into systems of color.

Lately, with the support of the Embassy of Armenia, Aleksandra Deroyan has participated in several exhibitions where he presented artworks combining the rich Armenian Art traditions and landscapes with Chinese themes.

The honorable, Ms. Satenik Zirekyants, First Secretary of the Embassy of the Republic of Armenia, will be there to formally open the event together with the CEO SUITE Beijing team.

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CEO SUITE, the region’s finest provider of premium serviced offices, virtual office solutions and meeting rooms, will be hosting this year’s Shanghai Economic Forum at the iconic Shanghai World Financial Center (SWFC) where the CEO SUITE premium serviced offices are located – at the 28th Floor Sky Lobby of SWFC, 100 Century Ave. (near the intersection of Dong Tai Road), in the heart of the Lujiazui financial district, Pudong New Area, Shanghai, China on July 19, 2016 from 6:30 pm to 9:30 pm.

The Shanghai Economic Forum will focus on the mid-year economic analysis and projections for China, entitled, “China Crisis or China Recovery?,” that will be discussed in detail by the Shanghai Forum organizer Jason Inch, instructor in China’s economy at Shanghai Jiaotong University’s China MBA programme since 2009. Jason is the author of two books about China’s macroeconomy including China’s Economic Supertrends which is also published in China as 中国超级经济. He is also the recipient of a 2014 Shanghai International Excellence Award for contribution to the city, and he regularly speaks at conferences, corporate strategy gatherings, and MBA and other academic classes, and he has been an advisor to a number of government organizations.
Jason’s discussion will focus on the just-published first half 2016 economic data from the National Bureau of Statistics and what they mean: a) Whether China is in a hard- or soft-landing and how that will affect economic policy; b) The major risk factors facing China’s economy today, from debt to pollution to demographics; and c) The outlook for multinational companies and how that affects things investment, jobs, and the stock market.

The event moderator will be Amirsan Roberto, a digital and strategic marketing consultant for companies in Russia, China and US. He helps them to enter to Chinese market, understand its huge possibilities and pitfalls, and achieve success through digital marketing.

To learn more about this event, please visit: Shanghai Forum Events

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Early on Thursday morning, the CEO SUITE boardroom was adorned with brightly-colored decors to liven up the venue even more. Both first-time and repeat attendees not only enjoyed the breakfast prepared for them, but also networking with other clients and the CEO SUITE Manila family.

The event aims to bring together different CEO SUITE clients and provide them a friendly avenue to get to know one another.

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